Writing and editing SEO-focused blog posts
Note: Due to an NDA, I’m not able to provide direct work samples for this project. The images shown are for illustrative purposes only.
The job? To help Happy Beavers boost the SEO authority of their client, Indeed.nl, by writing and editing articles for their Career Guide section.
After having written dozens of articles, they asked me to become part of the editing team, where I made sure both articles written by humans and machine-translated articles were up to the client’s standards.
I maintained the proper tone of voice, grammar and style for these blog posts, and made sure that every article was bombproof in terms of on-page SEO.
The result?
As I worked through an agency, I never had access to Indeed’s site metrics. However, I did gain valuable experience in content marketing, on-page SEO, and post-editing machine-translated articles.
Roel Zerner 